Conservation Resource Alliance
Call 231-946-6817

Patagonia Supports CRA

Each year, Patagonia pledges 1% of their sales to the protection and restoration of the natural environment. They call it their Earth Tax. This year, they identified 741 grassroots environmental groups in 18 countries and gave them $6.2 million in cash to do important work to restore rivers and forests, stop mines, protect endangered wildlife and habitat, and mitigate the effects of climate change. CRA is proud to be among the list making a difference in Michigan ... More


In 1968, CRA was established with one goal - to preserve and protect northern Michigan’s waterways, wildlife, and forests for future generations.

CRA is a private, not-for-profit 501(c)(3) organization.

We restore and protect over 700 miles of rivers, 5,000 miles of tributaries & diverse forests throughout 4 million acres in Northwest Lower Michigan.
Annual Report



Data Recovery Help

Northern Michigan really took a wallop from that wicked August 2 storm. A critical element to our organizational function and flow was damaged - our constituent database needs to be rebuilt. To accomplish this we are asking for your help. Please help us fill in important missing data by filling out a brief survey.

CRA Data Recovery Survey

Support Conservation that Matters

All of us that live, play, work, or visit this beautiful corner of Michigan share a responsibility to care for our rivers, land, and wildlife. The simplest act to accomplish this is to support the good organizations that protect our natural resources. 


Become a CRA Member

Our partners and supporters, like you, are what really make a difference. Your support of our organization and projects are what make the biggest impact. We appreciate your investment. Together, we do great work. Thank you. 

E-Newsletter Sign-up

Sign up for our e-newsletter to keep current with news and other happenings at CRA!

Conservation Resource Alliance

Bayview Professional Centre
10850 Traverse Highway, Suite 1180
Traverse City, MI 49684